SAM

MURPHY

DESIGN

Hi, I’m Sam 👋

a design lead who uses behavioral insights and strategic storytelling to create experiences that support people through complex journeys

SAM

MURPHY

DESIGN

Hi, I’m Sam 👋

a design lead who uses behavioral insights and strategic storytelling to create experiences that support people through complex journeys

Demystifying insurance

Reducing friction for online bookings by “turbo-taxing” insurance

Coming soon!

Increasing engagement through check-ins

Helping patients understand the value of tracking their pain by implementing tools for behavior change

Coming soon!

Telling the story of continuous care

Onboarding patients into a novel care model where success was measured by engagement, not payment

View case study

What brings you here today?

work with pain doctors

understand my pain

access pain relief products

manage pain in my daily life

be heard and supported

Connecting with a misunderstood audience

Transforming chronic pain care and validating a care-forward business model

View case study

SAM

MURPHY

DESIGN

Hi, I’m Sam 👋

a design lead who uses behavioral insights and strategic storytelling to create experiences that support people through complex journeys